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Schedule of Classes

 

January Interim 2021

 

Marketing
Rajesh Iyer • 4137 • 309-677-2991
MTG315Principles of Marketing (3 hours)
Prerequisite: Junior standing or 42 credit hours and Foster College of Business major
 01 Arr     Amita Bhadauria Online Course
MTG400Topics in Marketing (1 to 6 hours)
Prerequisite: MTG 315, junior standing, and consent of department chair.
 01 Arr     Heidi Maurer Rottier Online Course
 "Digital Marketing"
 
Elements of a comprehensive marketing plan and their interrelationships. Determination of product, pricing, promotion, and channel strategy: analysis, planning, and control of marketing strategy in a socially and ethically responsible manner. Emphasis on improving decision making in a dynamic external environment.
Topics of special interest which may vary each time course is offered. Topic stated in current Schedule of Classes. May be repeated, for up to 6 hours credit in nonredundant topics.
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