Schedule of Classes

Theories and skills of oral communication. Emphasis on basic principles of thought, content, organization, style, delivery, and the interaction of communication and culture.

How persuasive communication influences human behavior. Emphasis on recent theories of persuasion and experimental research. Creating persuasive messages and evaluating persuasive attempts.

This survey course provides a broad overview of the field of health communication research, theory, and practice. With a focus on both organizational structures within the healthcare landscape and the role of mass media in defining health and wellness, this course offers various contexts to analyze health communication. Throughout the course students will evaluate existing health communication initiatives with a culminating experience of designing their own strategic campaign. Both physical and mental health will be discussed during the semester.

Topics of special interest which may vary each time course is offered. May be repeated under different topics.

Research procedures commonly used in communications research, including qualitative and quantitative methods. Emphasis on sampling data collection and analysis. Not open to students with credit in COM 440.

Analysis and discussion of communication issues, ethics, and perspectives.

Individual creative research into various problems and aspects of the mass media. Requires application (available in Department Chair's office). May be repeated for a total of six hours.