Schedule of Classes

Contemporary international business patterns; emphasis on how international is different from domestic. Management of strategic international activities for an exporting firm or a multinational corporation. How international business is affected by countries' social systems; the interface among nations, states, and firms conducting foreign business. Alternative ways that international business may evolve.

Overview of trade management issues, procedures, requirements, and strategies. Focus on global trade management, implementation of international marketing plans, effective global supply chains, and trade finance. Examination of influencing factors including cultural awareness, compliance with government regulations, use of technology, resources, and documentation.

Financial characteristics of international business. International exchange, liquidity, markets, investments, and banking, in context of historical development, environmental characteristics, economic factors, political systems, and legal constraints. Emphasis on exchange rate exposure management. Cross listed as FIN 323.

Covers the development of strategic and tactical marketing decisions in a global marketplace. Market potential analysis; alternative entry and expansion strategies; standardization versus adaption of product and promotion strategies; pricing, distribution, and sourcing strategies in global operations are discussed. Elements of an integrated global marketing in diverse national and regional economic, legal-political and cultural settings; multinational business organization and control issues.

May be repeated for a maximum of 3 semester hours.